Conveying information effectively through a window display can be difficult to do.   When it comes to attracting customers, the window display is a crucial element to get right.  You want people to stop in their tracks and come in to your store.  As your windows are your first impression for your customers, a tasteful and eye-catching retail window display is a great way of stopping the pavement traffic and enticing shoppers to enter your shop.

The window should give a sneak peak of what is in store for the customer and leave your target customer wanting to see more of the same.  As the options for window displays are endless, it is important to decide what window display equipment is best for your shop.

Key information such as the nature of your business,  your target shoppers,  the products or services you are selling  will determine the strategy required by a retail store, shop front or window display.

Window Display Equipment Options:

Mannequins & Body Forms– For clothing stores, mannequins are an essential way to show off your clothes and entice customers into the shop to see more of the range.  Plastic mannequins are produced in an environmentally friendly way and are completely recyclable, providing a more eco friendly choice for customers than standard fibreglass.

Cable Mounted Shelving Kits– For displaying products in the window, cable and rod mounted displays are a modern contemporary way to display small items with minimal fuss. The shelf supports can be positioned at any height with floor to ceiling or wall to wall fixings. These cable displays can incorporate lighting that is angled straight down to effectively light up your display.

Acrylic Cubes - Lightweight and strong acrylic panels and metal panel connectors create a flexible, lightweight system that is modular for further expansion to your window display. This allows you to create you own style and shape of window display to show off products.